Privacy Policy

At Roots To Return, we hold your privacy in the highest regard and respect it at all times. We will only use your information for purposes related to our genealogical services and products. This Statement of Privacy applies to https://www.rootstoreturn.com and Roots To Return, powered by Culture & Heritage Keeper LLC, and governs the collection and use of data. For the purposes of this Statement of Privacy, throughout the site, the terms "we", "us", and "our" refer to Roots To Return, including rootstoreturn.com and Roots To Return powered by Culture & Heritage Keeper LLC, unless otherwise noted.   The Roots To Return website is a genealogical services and products site. By using our website, you consent to the data practices described in this statement. 

Collection Of Your Personal Information

To provide you with better services and products on our site, Roots To Return may collect personally identifiable information. Any information we collect from you during your visit to our site is used solely for personalizing your experience, responding to your inquiries, and efficiently processing your requests for services and orders.  Your personal information will not be sold, exchanged, or otherwise disclosed to anyone, for any reason.

Children Under Eighteen:  Roots To Return does not knowingly collect personally identifiable information from children under the age of eighteen. You must be 18 and older to use this service. 

Squarespace hosts our website and collects personal data when you visit it. Squarespace needs the data to run this website and to protect and improve its platform and services. Squarespace analyzes the data in a de-personalized form. The information collected includes:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Web pages you view while on this website

  • Your IP address

Our website serves font files from Google Fonts and Adobe Fonts, and renders fonts using these services. To properly display this site to you, these third parties may receive personal information about you, including:

  • Information about your browser, network, or device

  • Information about this site and the page you're viewing on it

  • Your IP address

When you submit information to this website via web forms, we collect the data requested in the web form in order to track and respond to your submissions. We share this information with Squarespace, our website host and mailing list storage provider, so that they can provide us with website services. We may collect information like your:

  • First and Last Name 

  • Email Address 

  • Phone Number 

  • Preferred Pronouns

When you purchase services and products on our website, we collect personal information from you to fulfill the order. We may collect information like your:

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Details related to your purchase (for example, the type of service package)

  • Credit card or other payment information for services and products on our website.

We share this information with Squarespace, our online services hosting provider, so that they can provide us with website services. Our payment processor(s), PayPal, will also collect payment information from you. You can read their privacy policy and security policy.

As you go through checkout, our site may auto-complete your shipping and billing addresses by sharing what you type with the Google Places API and returning suggestions to improve your checkout experience.

Blog Comments: Our website features commenting functionality on select pages, allowing you to post a comment, and also includes "likes" functionality on some blog posts, collecting the following:

Personal Data when commenting:

  • Your name (which will be displayed as part of your posted comment)

  • Your email address (optional, to let you know if someone replies to your comment)

  • Your website URL (optional)

Non-Personal Data when you like a post to try to prevent the same person from liking the same post during the same visit:

  • Information about your browser, network, and device

  • Details about the web page or content you shared or proposed to share

  • Your IP address

Use of Your Personal Information 

Any information we collect from you during your visit to our site is used solely for the purpose of operating our website and delivering the services you have requested. We may also gather additional personal or non-personal information in the future to enhance our genealogical services.  Roots To Return may use anonymized case studies, examples, or research challenges from client projects for blog posts, marketing materials, or educational purposes. Identifying details (such as names and specific family information) will only be included if you provide explicit written permission. If you prefer your research to never be discussed publicly in any way, you may request to opt out by contacting us at hello@rootstoreturn.com.  Roots To Return does not sell, rent, or lease its customer lists to third parties.

Cookies: This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit the cookies Squarespace uses. https://support.squarespace.com/hc/en-us/articles/360001264507-The-cookies-Squarespace-uses

  • These necessary and required cookies are always used, which allow Squarespace, our hosting platform, to serve this website to you securely.

  • These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

You can accept or decline cookies. If you choose to decline cookies, you may not be able to fully experience the interactive features of Roots To Return services or our website.  

Analytics: Our website collects personal data to power our site analytics, including:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Your IP address

This information may also include details about your use of this website, including:

  • Clicks

  • Internal links

  • Pages visited

  • Scrolling

  • Searches

  • Timestamps

We share this information with Squarespace, our website analytics provider, to gain insights into site traffic and activity.

Newsletters & Marketing Emails: We may send you a newsletter and marketing emails, which you can unsubscribe from by clicking the link at the bottom of the email. We share your contact information with Squarespace, our email marketing provider, so that they can send these emails on our behalf.

Roots To Return may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to:

  • Conform to the edicts of the law or comply with legal process served on Roots To Return or the site

  • Protect and defend the rights or property of Roots To Return and Culture & Heritage Keeper LLC, and/or

  • Act under exigent circumstances to protect the personal safety of users of Roots To Return or the public. 

External Links: Our website may contain links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be mindful of their actions when leaving our site and to read the privacy statements of any other site that collects personally identifiable information. 

Security of your Personal Information: We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information. RootsToReturn's website host, Squarespace, uses the Secure Sockets Layer (SSL) encryption protocol to secure your personal information from unauthorized access, use, or disclosure. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet that are beyond our control. (b)security, integrity, and privacy of any information and data exchanged between you and us through this Site cannot be guaranteed. 

Right to Deletion: Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will: (a)delete your personal information from our records; and (b) direct any service providers to delete your personal information from their records. 

Please note that we may not be able to comply with requests to delete your personal information if it is necessary to: 

  • Complete the transaction for which the personal information was collected.

  • Fulfill the terms of a written warranty or product recall conducted in accordance with federal law,

  • Provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us; 

  • Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for that activity; 

  • Debug to identify and repair errors that impair existing intended functionality; 

  • Exercise free speech, ensure the right of another consumer to exercise their right of free speech, or exercise another right provided for by law.

  • Comply with the California Electronic Communications Privacy Act; 

  • Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent.

  • Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us. 

  • Comply with an existing legal obligation.

  • Otherwise, use your personal information internally in a lawful manner that is compatible with the context in which you provided the information. 

Legal Disclosure of Personal Information. Clients acknowledge and agree that we may choose to disclose or withhold their information only if required by law, to (a) comply with legal processes or government requests; (b) enforce this or any client agreement; (c) respond to claims about third-party rights violations; or (d) protect the rights, property, or safety of Roots To Return, our clients, potential clients, or the public

Opt-Out of Disclosure of Personal Information to Third Parties:  In connection with any personal information we may disclose to a third party for a business purpose, you have the right to know: 

  • The categories of personal information that we disclosed about you for a business purpose. 

  • You have the right under the California Consumer Privacy Act of 2018 (CCPA) and certain other privacy and data protection laws, as applicable, to opt-out of the disclosure of your personal information. If you exercise your right to opt-out of the disclosure of your personal information, we will refrain from disclosing your personal information, unless you subsequently provide express authorization for the disclosure of your personal information. To opt-out of the disclosure of your personal information, visit this website page https://www.rootstoreturn.com/contact-us

Opt-Out from Roots To Return: We respect your privacy . You may opt out of any communications, marketing uses, or public sharing of your research by contacting us here:

We respect your choices and will confirm receipt of your opt-out request.

MODIFICATION OF PRIVACY POLICY: We reserve the right at any time and at our sole discretion to modify these Terms and Conditions of Use. Modifications will be posted online or communicated to you via email or regular mail. We likewise reserve the right to refuse service to any potential client at our sole discretion.  Your continued use of the Site and/or Services available through this Site after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy. 

Contact Information: Roots To Return welcomes your questions or comments regarding this Privacy Policy. If you believe that Roots To Return has not adhered to this statement, please get in touch with us: hello@rootstoreturn.com

Effective as of July 18,  2025